Journal - The Golden Standard
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THE JOURNAL

STORIES FROM THE HUB CITY

Gameday guides, brand notes, and Hattiesburg-grown takes on what to wear, where to wear it, and why we make it this way.

Style

Black & Gold, But Better — A Hub City Style Guide

Anyone can throw on a black and gold tee. Doing it with intention is different. A guide to wearing your colors right…

May 9, 2026
Behind the Brand

Where to Buy Premium Gameday Gear in Hattiesburg

There's a difference between gameday gear you wear once and gear you actually want to wear. A look at where Hattiesburg fans…

May 9, 2026
Gameday Guides

A Local’s Guide to Tailgating in Hattiesburg

Tailgating in Hattiesburg isn't about the game — it's about the four hours before. Where to set up, when to roll in,…

May 9, 2026
Gameday Guides

What to Wear to a Baseball Game in Hattiesburg

Mississippi spring sun, clear-bag rules, and night innings that get cold faster than you think. Everything you need to wear to a…

May 9, 2026